Blockchain for Advertising
Discover how web3 is emerging in the Advertising industry.
Companies we’ve helped with their web3 strategy
What challenges face the Advertising industry?
The Advertising industry faces a few key challenges including: Trust, Authenticity and Transparency.
Misplaced trust can lead to irreparable damage, resulting in fractured relationships and tarnished reputations. Regaining lost trust is a challenging endeavor.
A lack of trust and confidence can undermine an individual or entity's perceived authenticity and dependability.
Transparency is a cornerstone of trust and accurate information dissemination, critical for effective decision-making and accountability across various sectors.
[Blockchain] is the biggest opportunity set we can think of over the next decade or so.
Robert Greifeld
Former Chairman, Nasdaq
What are use cases for blockchain in the Advertising industry?
Blockchain can be used to solve problems in the Advertising industry including Digital Certificates, Trading Cards and KYC/AML.
Blockchain technology can be leveraged to securely store and verify digital certificates, ensuring their authenticity and preventing fraud or tampering.
Blockchain enhances trading cards with a secure, transparent platform. It authenticates ownership and value, eliminating fraud and enabling peer-to-peer trading.
Blockchain facilitates secure and efficient KYC/AML (Know Your Customer/Anti-Money Laundering) processes, ensuring meticulous verification and management of customer identities and compliance data.
How can Alchemy help Advertising companies with their blockchain strategy?
Alchemy's team of blockchain experts and enterprise-grade web3 development platform can help Healthcare companies plan, build, and scale new blockchain initiatives.
Alchemy’s NFT API will allow us to be the token verification system for every web3 community in the world - so we can quickly, accurately and reliably query NFT metadata, and our customers can create meaningful shared experiences for their users.
Raymond Feng
CTO and Co-founder, Collab.Land